Habitat for Humanity Monterey Bay Welcomes Tracy New as Chief Financial Officer

Habitat for Humanity Monterey Bay is proud to welcome Tracy New as Chief Financial Officer (CFO), marking a significant step forward in the local organization’s continued growth and commitment to building strength, stability, and self-reliance through shelter in Monterey and Santa Cruz Counties.

Tracy joins Habitat Monterey Bay with an impressive track record in public sector finance, most recently serving as Director of Finance and Budget for the Santa Cruz County Regional Transportation Commission. With deep expertise in financial strategy, managing complex public sector finances, budget oversight, and operational transparency, Tracy brings a passion for public service that aligns powerfully with Habitat’s mission. She will be instrumental as Habitat Monterey Bay continues to increase accessibility to affordable housing, build affordable homes and strengthen local neighborhoods across Monterey and Santa Cruz counties.

“As we expand our impact across our counties, strong financial leadership is essential,” said Catherine Stihler, CEO of Habitat for Humanity Monterey Bay. “Tracy’s experience in guiding complex, community-focused financial systems will strengthen our foundation and help drive our vision forward. I am thrilled to have her join our leadership team.”

In her role as CFO, Tracy will oversee Habitat’s financial planning and stewardship of donor and partner resources, ensuring long-term sustainability as the organization scales up its efforts to build and preserve affordable homes, revitalize neighborhoods, and empower more families through homeownership.

“I am honored to join Habitat for Humanity Monterey Bay,” said Tracy. “This is a mission I believe in, and I look forward to contributing to a team that is dedicated to helping families and communities achieve the security and stability of affordable homeownership.” 

Tracy’s appointment reflects Habitat Monterey Bay’s strategic commitment to sustainable growth, financial transparency, and expanding access to affordable housing throughout Monterey and Santa Cruz counties.